Thursday, May 11, 2006

The pseudo stat you'll never see in a Northwest Airlines news release:

Northwest's "loss per passenger" was $87.60 in the first quarter of this year.

Where did that calculation come from? From the airline itself. Sorta.

In this release Northwest reported a net loss of $1.104 billion in the first quarter.
And in this release, the airline reported boarding 12.6 million passengers in the same period.

As always, the only people who reguarly cite "loss per passenger" are Amtrak critics, who keep insisting that it means something. But real investors are not fooled.

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